Technology video content will often comprise communicating intricate and technical subject matter in a clear concise and engaging manner. It’s a challenge we readily undertake.
Often there is a story behind everything, it’s about finding the nuggets of content we can take to the editing studio. At a minimum, a technology video must inspire the audience, whether that’s finding the human side or focusing purely on the computer/tech side angle.
It’s an immersive experience and has produced some of the most engaging content we’ve ever had the privilege of creating. We showcase new technologies, manufacturing facilities and interviews with Key Opinion Leaders to create content that lasts in the memory of the audience.
Technology video production should leave the audience in wonder at the complexity, yet inspired by the innovation, dedication and passion. It’s this sector in particular where our investment in the very latest, high-spec equipment comes into its own, showing impressive detail to bring subject matter to life. Below are some of the video types we produce in this sector:
- Product Launch
- Product Advertising
- New Product Analysis
- Customer Success
- User Guides
- Employing the use of cinematic filming techniques such as extreme long shot and birds-eye give the audience a ‘film trailer’ feel
- Great for video content where a reveal or launch is the key objective
- Perfect when there is 1-3 key messages to communicate
- Highly likely to engage the viewer on a visual/emotive level
- Professional edge to your video, which stands out from the crowd
- Ideal when crafting a story
- Typically short than promotional videos but with more of a ‘wow’ factor
- Excellent for providing in-depth detailed information
- Great videos for repeat watching
- As a demonstration or explanatory videos they provide a content based option
- Perfect for when the video content has more than 3 key messages to communicate
- Employs cheaper filming techniques/equipment so budget can be spent elsewhere
- Generally longer in length with a medium pace