CREATIVE VIDEO PRODUCTION
Do you want to set your marketing apart from the competition?
Video production is the perfect solution. Not only are videos great for improving customer engagement and sparking interaction. They also talk directly to potential customers and have SEO and conversion benefits.
Where to start?
We’re not just video producers, we like to be involved in the pre-production stage. Often, important aspects of the shoot such as location, length of video, the need for music and graphics need to be discussed early, so they can either be taken into consideration or used to maximum effect.
It’s this initial meeting where our clients become excited about the final product because they start to visualise it. Video production should be a pleasant experience with incredible output – we make sure that’s the case.
Most importantly, if you have a key objective for the video, perhaps it’s to promote a new product, launch a service, internal communication or event video we can ensure the final video ticks all boxes, making sure your investment in video production is wise one.
For every video we produce, we have a mental checklist, where we take into account all aspects of marketing, from Global brand guidelines to key objectives and subsequent metrics for measurement. We combine this with our expertise in design, branding, motion graphics and animation to produce content that works on every level.
There is quite simply nothing as engaging as good quality video. In a world where digital platforms have decreased all our attention spans, brands are vying for attention in a busy environment.
Video gives brands the power to deliver their message in an easy-to-digest format. It requires little effort from consumers to watch a video and is more memorable than all other forms of content.
Whether your video is intended for large format display, social media channels, website or television – it needs to stand out, deliver a clear message and hold interest.
Video channels are becoming more popular at every demographic level. Instagram, YouTube, Vimeo and Facebook all allow our video content to be displayed, shared, commented upon instantaneously – meaning the very best videos stand out from the crowd.
Corporate Video Production
Marketing your company is never simple. Video plays a key part of the customer journey because it’s a difference maker when vying for your target audience’s attention.
Ensuring that people remember you above your competitors means thinking and acting differently. Using a marketing video on your website, exhibition stand or even on YouTube will get people’s attention, but only if it’s done right.
Zealous Media has worked with countless brands to produce memorable marketing videos. Whether it’s down to simplicity of your message and graphical style or telling a familiar story in a perceptive way. Our marketing videos are designed to grab the attention of your audience and drive sales.
As technology improves with faster download times, web designers are exploring more and more innovative ways to encourage visitors to spend longer on sites. Web page video has been proven to be one of the most effective ways to grab and hold people’s attention. In fact, it’s the world’s fastest growing medium in history. But with millions of websites out there competing, web page videos have a matter of seconds to engage customers, or risk losing them to sites that have, quite simply, done a better job of it.
A good website video has to be one that continually jolts the viewer’s interest. Just having one person on screen talking for a few minutes isn’t going to cut it.
Brands are destined to fail the moment they start trying to cram as much information into their videos as possible by citing too many stats or making them too long in length. We will work with you to ensure your website video is perfect, so that your audience not only watch it in full, but decide that you’re the company they want to use.